Hey, let's face it -- most ads today are awful. Even the ones during the Super Bowl are pretty lame -- they're funny, sure, but a) they don't tell you anything about the product, b) they don't tell you why you should buy the product, and c) ten minutes later, you can't remember what product you were supposed to buy in the first place.
My theory of advertising:
1. Feature the logo and name prominently.
2. Tell me why I should buy it.
3. Remind me to buy it.
This is easy, really.
Wednesday, May 07, 2008
I Could Be In Advertising!
Posted by jackechambers at 5/07/2008 07:00:00 AM
Labels: advertising, whisky
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